| CNET.com Goes Wireless, Introduces ''CNET Mobile''; Consumers On-the-Go Can Shop for the Latest Tech Gadgets with Confidence, Accessing Reviews and Price Comparisons via Their Cell Phones and PDAs |
SAN FRANCISCO, Jun 13, 2005 (BUSINESS WIRE) -- CNET (www.cnet.com), the trusted, unbiased resource for people interested in enhancing their life with personal technology and a property of CNET Networks, Inc. (Nasdaq:CNET), today announced CNET Mobile (http://mobile.cnet.com), a free service for shoppers on-the-go. CNET Mobile helps people make smart decisions on tech gadgets as they shop, with unbiased reviews, ratings, user opinions, and price comparisons on more than a million high-tech products such as MP3 players, cell phone and flat-screen TVs, all accessible through any Internet-enabled cell phone or PDA. Before purchasing in retail stores, 74% of consumers research one or more products online.(1) Consumers can spend several hours comparing products and prices, and consulting with friends and family before making a tech buying decision. After they've selected the right gear, they visit stores, only to find new and potentially better options. CNET Mobile provides a trusted pocket guide, helping people avoid impulse purchases by making it easy for them to access CNET's vast buying resources. Available through Internet-enabled mobile phones or wireless devices (the mobile carrier can specify whether this function is offered), users enter "http://m.cnet.com" in their browser and will be instantly connected to CNET Mobile. Users can search by product name, keyword, manufacturer, category or part number, and will be able to access product specifications, in-stock status, prices, and also receive full product information through email. "Consumers spend hours researching for the perfect gadget, but the product selection can look completely different when they get to the store," said Franco Ruggeri, director of product development at CNET.com. "Using CNET Mobile, shoppers can quickly access the same expert editorial advice and unbiased opinions right there in the stores and know they're getting the best deal possible." About CNET.com CNET, a property of CNET Networks, Inc., is dedicated to helping people buy and use personal technology to enhance and enrich their lives. CNET's award winning editorial staff reviews thousands of products each year, providing expert and unbiased advice on what products to buy. The site also offers help and how-to features enhanced with video content that visually shows consumers how to get the most out of technology once they own it. And, with an extensive directory of more than 400,000 products and price comparisons, CNET also gives consumers the most up-to-date and efficient shopping resource on the Web. About CNET Networks, Inc. CNET Networks, Inc. is a worldwide media company and creator of content environments for the interactive age. CNET Networks takes pride in being "a different kind of media company," creating richer, deeper interactive experiences by combining the wisdom and passion of users, marketers and its own expert editors. CNET Networks' leading brands -- such as CNET, GameSpot, MP3.com, Webshots, and ZDNet -- focus on the personal technology, entertainment, and business technology categories. The company has a strong presence in the US, Asia and Europe. (1)BIGresearch, March 2005 SOURCE: CNET Networks, Inc. CNET Networks, Inc. |